The holidays can be a busy time for everyone, especially businesses. Managing customer needs during a busy holiday season can leave you scrambling to come up with engaging marketing ideas, or worse yet, leave you so busy you don’t do any holiday marketing at all! Auto shops often encounter a holiday-season speed bump where customers…
Tag: Auto repair marketing
Vehicle Winterization Tips
Before we know it, winter will be upon us and our vehicles, so it’s important to get them ready for the coming cold, salt, snow, slush, and whatever else the season brings. Here is a simple checklist of ways to winterize your car before the season gets into full swing. Check Your Battery Battery power…
Use MechanicNet to Send Out Winter Promotions
World communications week has almost come to an end, but that doesn’t mean you have to stop communicating with your customers. You can use MechanicNet to plan and send out your promotions for the winter holidays. To begin promotion planning, log into your MechanicNet account to the OBD4 dashboard. Create a new promotion yourself or…
Is Your Shop Ready for a Refresh?
You may have seen earlier this year that Epicor underwent a brand refresh bringing a new look to the company logo, color scheme, messaging, and overall presentation. This refresh was intended to update Epicor’s brand voice to represent them more accurately. So, what exactly is a brand refresh? A brand refresh is a rejuvenation of…
Utilize Your Cloud CRM to Help Reduce Marketing Stress
Managing stress in the workplace has become more and more important over the last few years, with rapid changes in work-life balance and customer needs, many businesses have a stronger need for software that helps manage their customer relationships, data, and marketing needs now more than ever. Using a Cloud CRM tool, such as MechanicNet,…
How a CRM Can Help Small Businesses
If you have owned or worked at a small business you know how much work goes into every aspect of the business, especially for automotive shops. Customer relationships are a key part of every business, and it can be difficult to juggle managing a business’s needs and your many client’s needs at once. We understand…
5 Ways a CRM Can Help Reduce Your Business Costs
If you are looking into a CRM it makes sense to wonder what it can do for your business. One of the questions you may be asking is “can a CRM save my business money?” There are many advantages to having a CRM and reducing your business costs is one of them! Without further ado,…
6 Marketing Do’s and Don’ts
If you’re reading this, chances are you want to learn more about marketing and what you should and should not do to make your business’s marketing work for you. We both know your business is great, but you want the right audience to know how great you are too. After all, what good does being…
Top 5 Auto Shop Productivity Tips
We’ve mentioned in the past how Epicor MechanicNet Cloud CRM can help your shop productivity, but we know there are other factors at play that may make your shop less efficient. Because of this, we’ve put together a list of productivity tips to help you and your shop reach peak efficiency. Communicate – We know,…
OBD4 Business – You Don’t Guess with Your Customers …
OBD4 Business™ You don’t guess when it comes to your customers’ cars. Don’t settle for guesswork from your marketing company. What do you really need when it comes to marketing for your business? Like, really, actually need. Not what you think you need or hope you need or that some guy said you need because…